During Covid lockdowns, yoga has become incredibly popular, and when open, gyms find that having a branded yoga mat is great for marketing. There is also an intrinsic connection between yoga and being kind to the environment.
Yoga mats come many different materials – the cheap PVC ones are to be avoided. They cannot be recycled and give off toxic fumes when burnt. Natural rubbers are the best option.
Branding the face of a yoga mat is problematic however because of getting screen inks to adhere to the surface in a way that cannot be easily scuffed during usage. Pictured here is an alternative with the carrier bag branded.
Pavilion has been working hard with this issue and has a mat which can be branded in the UK with a suitable ink – see Pavilion Yoga Mat